Case studies from projects spanning product design, frontend engineering, and platform architecture.
A platform for a sixteen-winery appellation association: a public destination site, a member portal where wineries maintain their own listings, and a custom CMS behind both. Astro pre-renders the public pages and Cloudflare serves them from the edge, so they load on rural signal and a publish re-caches only what changed. Mapbox drives the vineyard atlas and trip planner, and Claude runs the editing assistant and the visitor concierge.
One patient app that launches under a dozen-plus health system brands, in production since 2018 and installed by millions of patients. Each client starts from the same out-of-the-box design — some ship it themed to their palette, others rebuild whole flows — and the component library underneath is what turned a one-to-two-year build into a ninety-day launch.
A fundraising platform for founders. An afternoon gets you a deck you'd show a partner, with every claim backed by cited research. Once it's out, you can see which investors opened it and which slides they read twice.
A boarding resort is two products wearing one name. Owners want to book a stay and settle a bill without calling the front desk. Staff want the day — who is arriving, which runs are free, what is still owed. Both sides read and write the same records.
A tour site serves someone checking a score between points and someone settling in with a feature. Getting both onto one page, without either one winning, is the whole problem.
Three shows, three brands, one set of casting workflows. Building three sites would have meant maintaining three of them, so I built one platform that wears each show’s identity and changes its casting rules per show.
Used heavy equipment moved by word of mouth and trade magazines. The interesting part turned out to be range — one listing template carrying a $485 pallet of guardrail and a $2.4M tunnel boring machine, with neither one looking like the lesser product.
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